Business 政府: 市场营销 and Social Media

保持在沟通曲线的前面!
Conquer the world of Internet 市场营销.
Launch a new career or business and propel it to the highest new level.
Leverage social media to engage new customers, build loyalty and increase revenue.

Social media is the now the “voice” of every organization and the primary way to communicate, analyze and engage customers around the world or in your hometown. In GCC’s 市场营销 and Social Media concentration students learn how to create an integrated, multi-channel social media strategy using 脸谱网, 推特, Instagram, LinkedIn, Pinterest, 还有很多其他平台.

按此浏览市场营销 & 社交媒体情况说明书.

为什么GCC?

今天, 企业需要一个集成的, multi-channel social media strategy to reach their mission and goals. 脸谱网, 推特, Instagram, LinkedIn, Pinterest, YouTube and many other social media platforms are an essential part of today’s business 市场营销 strategies. The 市场营销 and Social Media curriculum allows students to immerse themselves in business, 广告, 市场营销, creative problem solving and web development to acquire the critical skill set needed for this high-growth industry. 通过小班授课, student acquire the media skills and understand the important combination of analysis, 社交媒体政策, the development of creative content and innovative strategies that drive the full online social experience. The required co-op education component further engages students in hands-on, real world experiences that leads to important networking and even job offers after graduation.

学位类型

理学副学士(AAS)

AAS项目学习成果(PLO)

Describe the basic business functions and how they interact in the business environment.
Apply basic theories and techniques used to ensure successful business outcomes.
Explain today’s interdependent global marketplace and the impact on business
Apply critical thinking skills to be able to recommend appropriate business outcomes in business situations.
运用有效的沟通技巧.
Apply business learning in real world business environments.
Apply a variety of organizational best practices within a business context, 比如道德的, socially responsible or diversity based practices.

Download the 2024-2025 Curriculum Worksheet f或者一个AS [PDF]

College 学生s walking on outside on campus

职业前景

There is a high demand across all industries for skilled social media professionals who have the ability to appropriately interpret and react to online trends and data, as well as create a 市场营销 plan that integrates traditional 市场营销 with newer social media options. 美国.S. Bureau of Labor Statistics reports a 12 percent increase in the demand for social media 市场营销 experts in nearly every industry through the year 2022.

A Business AAS degree with a 市场营销 and Social Media Concentration will prepare students for in-demand jobs such as:

博客/内容开发人员
Digital 市场营销 Coordinator/ Consultant
营销经理
多媒体记者
在线社区经理
外联协调
公共关系专员
社交媒体和内容策略师
社交媒体企业家
社交媒体营销分析师

浏览就业服务

转移的机会

Starting at GCC saves many students and their families thousands of dollars in tuition. 以A开头.S. 或者一个.A. degree you will be able to seamlessly transfer within the SUNY network of 64 college and universities as well as to many 4-year private institutions. GCC的.S. 和一个.A. programs were developed as part of the SUNY seamless transfer initiative allowing students to complete the first two years of a bachelor’s degree as a freshman and a sophomore at a community college, then seamlessly transfer to a SUNY four-year institution to earn a bachelor’s degree. Please reference the SUNY Transfer Pathways for degree programs to learn about any campus specific requirements. 访问 the SUNY Core 当然仪 to plan out the courses you should complete to transfer to a 4-year SUNY School.

If you are planning to transfer to a 4-year private institution you should work with our 传输服务 office to learn about possible articulation agreements and pathways that exist for many or our degree programs. 一些GCC A.A.S. programs also have transfer opportunities.

To learn more about these opportunities and agreements contact the 接送服务办事处, we are more than happy to work with you and answer any questions you may have on building your own personalized transfer plan.

Transfer opportunities include, but are not limited to:

商业研究所*
尼亚加拉大学
罗切斯特理工学院
St. 约翰费希尔学院
艾尔弗雷德州立大学的纽约州立大学
纽约州立大学布洛克波特分校
纽约州立大学布法罗州立大学
纽约州立大学布法罗分校
纽约州立大学广州分校
纽约州立大学Geneseo分校

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*GCC有电流转让协议与上述机构合作.

为什么GCC?

lol电竞菠菜

学位类型

理学副学士(AAS)

AAS项目学习成果(PLO)

职业前景

转移的机会

下一个步骤

了解招生

体验校园生活

lol电竞菠菜

发现传递途径

主校区